Surveillance Notes 07232008

Summary of “2007 J.P. FREEMAN REPORT ON INTELLIGENT VIDEO & SMART CAMERA MARKET”

1. Top 5 important business issue

Technology development, IV software design, Market Pricing, Reduction Guard Costs, Reduce Guard Forces

2. Significant increased in strategy emphasis

Integrating with HD video, Worker Safety Applications, Industrial Machine Vision, IV Video Stabilization

3. Top 5 factors to drive value for users

Extraction of info, Min. FALSE/Nuisance Alarm, User Awareness Alerts, Certain detection, Lower user cost

Surveillance Vertical Market — Retail Shrinkage

A note from an article about “Retail Shrinkage” for surveillance vertical market.

1 ) It is estimated to take 1.36% of retail sales in 2007 which translates to US$98 billion
2 ) If breaks down in categories:
shoplifting (42%)
employee theft (35%)
administrative error (17%)
vendor fraud (6%)
3 ) In 2006, US only, 41.6 million retail establishments, and spent US$650 million on electronic security devices
4 ) Retailers in the US typically budget 0.5% of sales for loss prevention related services. It could exceed US$2.7 billion in 2008 (most on video surveillance and electronic article surveillance)
5 ) Retail stores is a fairly new concept in India (more than 13 million stores). Only high-end users ask for system integration. Most opt for recording only. 9/16 channels DVRs are most popular.
6 ) Retail sector in India expected to grow 30% in 2008 and is forecast to be among the five largest consumer markets by 2010.
7 ) Third is China, retail market grew to US$1.18 trillion in 2007, more than 15,000 stores opened. Expect to have growth rate of more than 11% until 2012.
8 ) Retail loss in South Africa are estimated at US$920 million per annum.
Internal theft 65%
Processing errors 10%
External theft 25%.
9 ) In North America, IMS Research had the electronic security market valued at over US$550 million in 2006 and retail video surveillance market was valude at US$437 million. (Pelco/Bosch/March Networks/Panasonic)
10 ) In Europe, IMS valued the market at $421 million in 2006 with Honeywell, GE, Bosch, Panasonic, Dedicated Micros, Siemens, Tyco, and Pelco. The retail video surveillance market was valued at over $322 million
11) Popular EAS (Electronic Article Surveillance) system: Sensormatic (Tyco) and Checkpoint Systems. More than 80% of top 200 retailers use Sensormatic

[from A&S International June 2008, Vertical Market Section]